The long-running Quakecon gaming convention and eSports tournament is often described as the ‘Woodstock of Gaming’ because it is free to attend and generates a festival-like atmosphere. But eSports is big business. It generated revenues of more than $1 billion globally in 2018, and it presents a significant opportunity for sports betting operators to acquire...
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New York launches first sportsbook but with considerable restrictions – and no online or mobile betting
The 1960s French Prime Minister, Charles de Gaulle, once said “How can you govern a country that has 246 varieties of cheese?” There are only 50 US states, but their legislative procedures are so complex, that the tiered delivery of sports betting legalisation by-state almost makes Mr. de Gaulle’s challenges seem quaint – and...
SportCaller wins big at EGR B2B Awards: Acquisition & Retention Partner – and Innovation Award for Paddy Power Betfair’s Beat the Drop game
It’s great to get industry recognition as Acquisition and Retention partner of the year for a range of high-performing Free-to-Play (FTP) games, delivered through our best-in-class SCore platform. And we are equally delighted to scoop up the Innovation in Sports Betting Software award for the Paddy Power Betfair group’s game, Beat the Drop. What...
Harnessing the potential of Free-to-Play for the USA: a proven success story from established markets
A recent partnership with the Stars Group sees media giant Fox Sports making a move into the sports betting market, through the creation of Fox Bet. The news that Fox Bet will be also be delivering a Free-to-Play (FTP) game in their launch – to coincide with the forthcoming NFL and NBA seasons – suggests...
SportCaller joins RISQ’s industry-standard Integrated Partnership programme
RISQ is the leading iGaming insurance platform. Through their best-in-class iGIP platform, they provide prize coverage (of up to £150 million) for betting-on-lottery platforms as well as Free-to-Play (FTP) sports predictor games for event-based competitions. Like all healthy partnerships, this one is mutually beneficial: RISQ don’t develop any iGaming or FTP game content, and...
SportCaller announces major new partnership with Kindred Group
Stockholm enterprise recruits free-to-play specialist to improve retention and help capitalise on Q1 all-time high in active customers 12th June, 2019 – SportCaller, the free-to-play (FTP) sports-game specialist, has announced a landmark long-term partnership with Kindred Group. The new deal sees SportCaller roll out free-to-play games across multiple sporting events and in multiple countries...
SportCaller in the running for more excellence awards
The EGR B2B Awards 2019 will reward and celebrate the very best service providers in the online gaming industry. And leading Free-to-Play provider SportCaller has been shortlisted in two categories: Innovation in sports betting software – in recognition of the innovative design and seamless delivery of our FTP game, Beat the Drop, for leading...
SportCaller extends William Hill partnership with the £1m Golden Race
Leading operator enlists FTP specialist with the Midas touch to improve client acquisition and retention for the Cheltenham Festival 8th March, 2018 – SportCaller, the free-to-play (FTP) sports-game specialist, has extended its partnership with William Hill ahead of the Cheltenham Festival by launching a new game, Golden Race, to help engage and optimise the operator’s...
FanDuel partners with SportCaller for March Madness Basketball
Leading operator recruits free-to-play specialist to improve acquisition and retention on college basketball showpiece 15th February, 2019 – SportCaller, the free-to-play (FTP) sports-game provider, has announced a new partnership with US operator FanDuel. The deal sees the FTP specialist roll out a series of marquee games on their light-to-deploy platform across the major American...
Free-to-play games: A smart acquisition?
This article was published by EGR Marketing Paddy McDermott, performance director at SportCaller, assesses the reasons behind the current success of free-to-play games, and explains how they are boosting acquisition and customer value across both mature and newly-regulating markets As the doors swing wide on a new sporting year, the major focus for most operators...
SportCaller are Hiring – Business Development Manager
SportCaller is made up of a team of 11 in Dublin, 30 in Kyiv and 1 in Philadelphia! We enjoy creating and running the best Free-to-Play Games for the Sports Betting industry. We work closely with Paddy Power Betfair, William Hill, GVC, MoPlay, Lottoland and several others across multiple sports and countries. We are...
Game Formats – Turnkey App
What It Is An ‘out of the box’ Free-to-Play app solution that gives the user complete control over a suite of games. Operators can run numerous concurrent games, targeting multiple sports and events. The SportCaller platform magaged solution allows the user to upload their own creative, create and result games, send CRM mails to players,...
Game Formats – Predictions
What They Are The cornerstone of the SportCaller business and the basis of the our platform. SportCaller was born out of working with Channel 4 and Sky Bet back in 2014 on their Pick 6 Horse Racing game, which evolved into ITV 7 when they acquired the television rights. It was not until 2016 however...