Virgin Bet leveraging the reach of LiveScore stablemate with new Free-to-Play game. SportCaller, the free-to-play (FTP) sports-game specialist, has...
Continue readingThe Land Of The Free-To-Play: The US Opportunity
In this Bettingusa.com article, SportCaller’s Cillian Barry, and the heads of other EU Free-To-Play (F2P) suppliers, examine the value...
Continue readingIf you missed us at ICE London…
A very productive few days had in London at ICE recently. Great to see the sports betting and gaming...
Continue readingIS FTP THE BEST WAY OUT OF THE BONUSING WOODS?
Thanks to SBCNEWS for the publication of this article, download the full magazine here. PADDY MCDERMOTT, Performance Director at...
Continue readingICE London 2020: Free-to-Play proving itself as an invaluable offering for operators worldwide
With ICE London 2020 only a week away, the major sports betting operators and suppliers from Europe and beyond...
Continue readingSportCaller continues winning run for Kindred retention with Streakr
Unibet launch proves an instant success for ramping retention rates and improving CRM at the group’s leading brand. ...
Continue reading5 Steps Towards Hitting Sportsbook Targets in 2020
With 2020 now squarely upon us, all sports betting operators’ Q1 focus is (or should be) on Acquiring new,...
Continue readingUS predictions for 2020 – including F2P will go In-Play
This article was published by EGR North America Paddy McDermott, performance director at SportCaller, provides three top industry themes...
Continue readingUK Tote Group recruits SportCaller to power the return of the Tote Ten to Follow
New era for the Tote heralded, as leading free-to-play supplier SportCaller revives popular Tote Ten to Follow competition in...
Continue readingSports Equinox game in perfect alignment for SportCaller and FanDuel
SportCaller, the free-to-play (FTP) sports-game specialist, claims its partnership with US operator FanDuel has been bolstered by the success...
Continue readingSportCaller’s Free-to-Play ‘Sports Equinox’ game for FanDuel lights up the US
Sunday 27th October was not a significant day for astronomers. But it was what leading US operator FanDuel cleverly...
Continue readingCRM is set for a red-letter day in 2020 with the right Free-To-Play solution
SportCaller Performance Director Paddy McDermott examines the rapidly changing marketing landscape for bookmakers, and explains how a flexible FTP...
Continue readingUS operators flex their free-to-play muscles
This article was published by EGR North America Paddy McDermott, SportCaller’s Performance Director, assesses the evolving landscape stateside where...
Continue readingNo-Deal Brexit: UK Government’s checklist for operators and gambling businesses
With only three weeks until the UK is scheduled to leave the EU, the UK Government has issued an...
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