SportCaller, the free-to-play (FTP) sports-game specialist, claims its partnership with US operator FanDuel has been bolstered by the success...
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SportCaller’s Free-to-Play ‘Sports Equinox’ game for FanDuel lights up the US
Sunday 27th October was not a significant day for astronomers. But it was what leading US operator FanDuel cleverly...
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CRM is set for a red-letter day in 2020 with the right Free-To-Play solution
SportCaller Performance Director Paddy McDermott examines the rapidly changing marketing landscape for bookmakers, and explains how a flexible FTP...
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US operators flex their free-to-play muscles
This article was published by EGR North America Paddy McDermott, SportCaller’s Performance Director, assesses the evolving landscape stateside where...
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No-Deal Brexit: UK Government’s checklist for operators and gambling businesses
With only three weeks until the UK is scheduled to leave the EU, the UK Government has issued an...
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EGR’s take on the role of the Influencer in online gambling
SportCaller’s Performance Director, Paddy McDermott, is quoted in this EGR article that examines the role of the social media...
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On-air broadcast video to promote Free-to-Play: TVG horse racing network
California-based horse racing network, TVG, offered a bumper prize of $1 million prize for this year’s Kentucky Derby special...
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Small prizes catching big player numbers: Coral’s new Premier League Correct 4 game already a hit
To coincide with the start of this year’s English Premier League (EPL) season, leading UK operator Coral launched a...
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Content is King: promoting Free-to-Play games with video
Many of SportCaller’s client-operators have been putting together some nice video content to promote some of their Free-to-Play (FTP)...
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Free-to-Play games leverage Premier League club sponsorship deals for UK operator MansionBet
The 2019/20 English Premier League (EPL) season is now back in full swing. While fans spent the summer break...
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The versatility of Free-to-Play: Fanduel’s move into eSports with their Quakecon 2019 tournament FTP game
The long-running Quakecon gaming convention and eSports tournament is often described as the ‘Woodstock of Gaming’ because it is...
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New York launches first sportsbook but with considerable restrictions – and no online or mobile betting
The 1960s French Prime Minister, Charles de Gaulle, once said “How can you govern a country that has 246...
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SportCaller wins big at EGR B2B Awards: Acquisition & Retention Partner – and Innovation Award for Paddy Power Betfair’s Beat the Drop game
It’s great to get industry recognition as Acquisition and Retention partner of the year for a range of high-performing...
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Harnessing the potential of Free-to-Play for the USA: a proven success story from established markets
A recent partnership with the Stars Group sees media giant Fox Sports making a move into the sports betting...
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